Tagged: creative

Put on your creative hat

desk-and-supplies

With a short break between now and the next time the House meets to discuss and vote on bills, we have time to be proactive about spreading the word about the anti-bullying Healthy Workplace Bill and to encourage folks to keep the pressure on our State Reps to support the bill.

Get creative
Advocates across the Commonwealth are figuring out clever ways to draw attention to and educate employees about workplace bullying:

  • One advocate is planning a “Face Workplace Bullying” art display, including large posters of targets and their stories, in Boston.
  • Another advocate is starting to make connections for a workplace bullying workshop in Worcester.
  • Another advocate is planning flyering events in western Massachusetts.

Want to initiate a creative project of your own?

  • Start a flash mob at a busy location (train station, festival, etc.).
  • Hand out flyers at a holiday event.
  • Start a viral social media campaign using infographics, a video, or clever photos.
  • Create an art display using symbolic images for workplace bullying and coordinate a place to display your artwork.
  • Have a house party for educating people about workplace bullying.

If you have an idea you’d like to execute and either want to spread the word about it or recruit help, email us at info@mahealthyworkplace.com, and we’ll help get you some attention, help, or both.

Traditional awareness-building tools
We encourage you to also use our traditional methods for spreading the word:

Our ultimate goal
Our main goal in spreading the word through both creative and traditional methods is to get people to contact their State Reps in the next few weeks:

  1. Choose from one of two template letters to email to your rep and modify it or write your own letter asking your rep to support the Healthy Workplace Bill, H. 1771.
  2. Use this link to find your State Rep’s email address (listed as the “House” legislator).

We’re so close to getting the Healthy Workplace Bill passed in Massachusetts. Help us reach the tipping point in awareness so we can get the bill passed before the end of session in July 2016.

What’s happening behind-the-scenes to get the Healthy Workplace Bill passed

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Once we get a favorable reading from the Joint Committee on Labor and Workforce Development, which could happen any day now, the Healthy Workplace Bill will move into the House. Then debate begins. Our legislators will go back and forth on the pros and cons of the bill. That’s when we’ll ask you to contact your legislators again to remind them why you want the Healthy Workplace Bill, HB 1771, to become law. So the goal is to get as many advocates as possible to contact their legislators in this crucial next step for the bill.

Behind-the-scenes
To get more advocates on our contact lists, it’s important to reflect on what’s happened behind-the-scenes up to this point to get the word out about workplace bullying and the Healthy Workplace Bill. Advocates across the Commonwealth have stepped up to spread the word:

  • One advocate got her local public access channel to air our videos as Public Service Announcements.
  • Many advocates showed their support by attending hearings at the State House.
  • One advocate is planning an art display.
  • Several advocates flyer regularly in their towns.
  • Several advocates submitted their stories for our website.
  • One advocate tabled at a local event.
  • Many advocates signed the online petition.
  • Several advocates told their stories on film.
  • Several advocates flyered at commuter rail stations.
  • Many advocates retweet postings.
  • One advocate mailed out letters to organizations asking for official endorsement.
  • Several advocates flyered outside T stations.
  • One advocate wrote a poem for submission to legislators.
  • Several advocates wrote to their local papers in support of the bill.
  • One advocate is planning an event on the Cape with several high profile names.
  • Several advocates testified at the last four hearings at the State House.
  • One advocate held a workshop about workplace bullying.
  • Many advocates shared postings on Facebook.
  • One advocate runs races wearing a t-shirt about the bill.
  • Several advocates spoke with local organizations about the bill.
  • One advocate is working on getting local organizations in the labor movement to support the bill.
  • One advocate flyered outside hospitals.
  • Several advocates comment on online articles in support of the bill.
  • One advocate got the Massachusetts Teachers Association to officially endorse the bill.
  • One advocate contacted political organizations at colleges and universities across the Commonwealth asking for their support.
  • Several advocates have blogged about workplace bullying or the bill.
  • Many advocates forwarded emails to family, friends, and colleagues about the bill.
  • One advocate is working on getting his union to post about the bill on a billboard on I-93.
  • One advocate’s lobbyists push the bill at the State House.
  • One advocate speaks about workplace bullying on a regular basis.
  • Many advocates called, emailed, and met with legislators asking for support of the bill.

Thanks to these efforts, we’ve spread the word about what workplace bullying is and why we need a law. We’ve grown from about 20 advocates four legislative sessions ago to roughly 5,000 advocates who we call upon at various steps in the session to act. We thank you, and we ask you to continue to get creative and proactive about spreading the word. For every person you tell about workplace bullying and the bill, there is a ripple effect.

Let us know what you’re working on to spread the word.

Let’s get creative

The Healthy Workplace Bill Advocates are an all-volunteer group. You’ve done an amazing job with using your spare time to get us this far this session. Now let’s hear your ideas on how to get us even further.

It’s time to get creative. We want your ideas of how to build awareness about the Healthy Workplace Bill. Think big. Think about what made you get involved. Think about your connections.

Here’s a list of what we’re looking for, but toss out any ideas about how to raise awareness of workplace bullying and this bill:

1. A visual display. The Clothesline Project raised visibility for domestic abuse. Hundreds of flags on the Boston Common gave a moving tribute to fallen heroes on Memorial Day. Superheroes went to meetings to protest the MBTA fare hikes. What visual display can we have for workplace abuse to build awareness of this issue and this bill?

2. Ads. Think about some of the best advertising you’ve seen. Then think about what this bill means at its core. What simple advertising campaign concepts can we use to spread the word on Facebook?

3. Connections. Know anyone who heads up or is part of a civil rights group who we can partner with? Think of groups of people in already protected classes. Do you also have media connections?

Let us know your thoughts.